HUMAN RESOURCE MANAGEMENT IN THE AGE OF ARTIFICIAL INTELLIGENCE: AN ISLAMIC PERSPECTIVE FROM E-COMMERCE ORGANIZATIONS

Agus Supriyanto

doi:10.30998/jabe.v11i4.3932

Authors

Agus Supriyanto Universitas Islam Negeri Sunan Kudus Author

DOI:

https://doi.org/10.30998/jabe.v11i4.3932

Keywords:

AI, IHRM, e-Commerce, Organization

Abstract

Artificial Intelligence-driven management (AI-Driven Management) has become an increasingly important component of human resource management in the digital economy, particularly within e-commerce organizations. While AI-based systems enhance efficiency, productivity, and performance monitoring, their extensive implementation may also create psychological challenges for employees. Drawing on Conservation of Resources (COR) Theory and the perspective of Islamic Human Resource Management (IHRM), this study examines how AI-driven managerial practices influence employee well-being in Indonesian e-commerce organizations. Intensive algorithmic monitoring and performance evaluation can increase work pressure, weaken interpersonal relations, and contribute to the depletion of employees’ psychological resources, resulting in emotional exhaustion. The findings suggest that digitally managed work environments require a balanced approach that integrates technological efficiency with ethical and human-centered values. From an Islamic perspective, organizational practices emphasizing justice, dignity, compassion, and employee welfare can help mitigate the adverse consequences of AI-driven management. This study offers practical insights for organizations seeking to promote sustainable performance while safeguarding employees’ psychological well-being.

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